Amazon Repricer - Automatic Price Reset
I would like to see an Amazon repricing feature that when the minimum price is reached, the price is automatically updated to the maximum repricer price.
Repricers have become commonplace now and when you have two or more sellers using repricers it's just a quick race to the bottom and small margins. The seller who is happy to make the least amount wins and for the sake of 1p you are relegated to a very small percentage of sales.
That being said, whilst the repricers are facing off against one another you are effectively sharing the buy box wins. You would essentially be winning the buy box for 15-30 minutes then losing it for 15-30mins once a competitor repricer has undercut you.
This feature would put a stop a race to the bottom and keep this race within a healthy margin range. For example, you could have a min-max of 9-10 and once the repricer hits £9 the price reset to £10. This then triggers a competitors repricer to change it's pricing back up to £9.99 and the race to £9 begins again with you sharing the buy box equally on the way down.
You wouldn't need to sit permanently at your very cheapest price being undercut by just 1p and only 10% of the sales. You could operate within a healthy margin and win 50% of the sales and it would be completely automated.